Brand Identities That Grow
With Your Business.
Strategic logo design and visual identity for businesses ready to look as professional as they are.
Clear process, honest pricing, and work that stands out.
How I Work >
Hey there, I'm Zach Summers, a brand designer in Atlanta.
I help growing businesses look as professional as they are. Whether you're launching something new, outgrowing your current brand, or finally ready to invest in an identity that works as hard as you do, I create logos and visual systems that are simple, strategic, and built to last.
Most of my clients come to me when they realize their brand is holding them back — it doesn't match the quality of their work, it's inconsistent across different platforms, or it just doesn't feel right anymore. I start with strategy, not aesthetics. We talk about your business, your audience, and where you're headed. Then I design a brand identity that's clear, versatile, and honest.
From logo design to complete brand systems, my work is rooted in one belief: great branding doesn't need to be complicated to be effective. Learn more about my branding services or explore my work below.
Featured Projects
Habitation House Design
Simplicity as Strategy
Christine, Field Spy by Sonar

Winter isn't empty. It's just working on a smaller scale than we're used to looking at. This week's Monday Photo Prompt asks you to get close — really close — and capture the quiet, fragile beauty that frost, ice, and snow create when no one's watching. Your subject should feel temporary, textured, and almost unrecognizable. Because that's what winter does when you actually slow down and look.